Key Responsibilities:

• Uncovering barriers and opportunities to optimize the Patient and HCP digital experience, working closely with the team to ensure optimize a one Renal approach, building and embedding brand and therapeutic area expertise that informs a go-to-market approach.
• Collaborate efficiently & effectively with agency and cross-functional partners. Streamline and optimize team collaboration and communication across departments to effectively implement strategy and achieve objectives
• Bringing fresh perspectives and identifying opportunities to refine current assumptions about Patient behaviors.
• Developing and standardizing processes and best practices across the organization. 
• Integrate and disseminate knowledge and insights on effective best practices to engage patients and customers and drive strategic behavior changes throughout the brand lifecycle.
• Develop disease area and brand-specific customer expertise and generate compelling, content for personalized patient and HCP experiences.
• Create and execute cutting-edge digital marketing strategies aligned with brand objectives to maximize business results.
• Streamline and optimize team collaboration and communication across departments to effectively implement strategy and achieve objectives.
• Support the development and drive execution of an integrated marketing plan across different audience segments or channels.

Essential Requirements:

• Minimum of 5 years of experience in commercial marketing, preferably in the pharmaceutical or healthcare industry.
• Minimum of 3 years of demonstrated experience in leveraging data, analytics, and customer insights in the US market.
• Experience in supporting high-performing brands in highly competitive categories within the US; rare disease experience welcomed
• Strong cross-functional leadership and ability to collaborate effectively with various stakeholders and teams including Product, Communications, Legal, Regulatory, Compliance, etc.
• Excellent written and oral communication skills with the ability to effectively communicate complex ideas and information to a range of audiences and stakeholders.
• Detail-oriented with the ability to manage multiple tasks, priorities, and deadlines.

The pay range for this position at commencement of employment is expected to be between $145,600.00 and $270,400.00 a year; however, while salary ranges are effective from 1/1/25 through 12/31/25, fluctuations in the job market may necessitate adjustments to pay ranges during this period.  Further, final pay determinations will depend on various factors, including, but not limited to geographical location, experience level, knowledge, skills and abilities. The total compensation package for this position may also include other elements, including a sign-on bonus, restricted stock units, and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.